Should I massage my facelift scars from day 22?

Massaging a scars has become fashionable without any evidence for benefit. As a matter of fact vigorous massage would release histamine that could actually make scarring worse. In any event follow the instructions of your own surgeon.

I do not recommend massage of facelift incisions because I do not feel it provides any benefit over baseline.  However, gentle lymphatic drainage massage in the neck can be useful to help alleviate areas of firmness.