The Grin Lift - Is this procedure new? (photo)

I have extreme "resting [RS bleep] face". I have tried fillers, it takes so much filler to bring up my frown lines, it ends looking like I have gumballs near the ends of my mouth. I am 53 and I had one facelift already at the age of 42. Was hoping to hold off a little longer to the next one. I heard about the "The Grin Lift" as shown on The Doctors and also known as the corner mouth lift but can't seem to find any doctors in Florida who do this procedure. I appreciate your thoughts!