Ropey Firmness from Ear to Adam's Apple 10 Days Following Necklift and Lower Face Lift. Is This Normal? (photo)

Swelling and firmness after facelift can represent bleeding under the skin, fluid collections, sutures, or inflammation. Most of these changes will resolve on their own after surgery, but it can take months for this to happen.  From the pictures, it looks like the areas you are concerned about might be related to bruising, but it's hard to say for sure. Some doctors use ultrasound to help speed healing, but do not start this without discussing it with your surgeon. Best of luck!

The good news is that this is probably normal and will resolve with time. The linear ridge of swelling can be caused by the drain, serum (seroma), blood (hematoma) or an edema ridge as fluids run downhill especially if your chin was in a down position during the early healing process which traps edema in a roll of skin. Often lymphatic massage, ultrasound, low salt diet among other recommendations may be helpful for many. Regular follow up with your plastic surgeon is indicated. Should it not resolve in the next several weeks, use of dilute steroid mixed with 5FU is often very helpful in my experience to speed the resolution, but this will take some time to completely resolve which is the case most often in my experience. 

From the photograph it appears that the strip occupied by the Jackson Pratt drain became filled with fluid after its removal. This can be aspirated which will resolve the problem. Even untreated it will eventually dissipate.