Wall Street Journal Questions Efficacy of Latest Cellulite Treatments, Quotes RealSelf.com Review
Baltimore dermatologist Robert A. Weiss, MD, President-Elect of the American Society for Dermatologic Surgery, told the WSJ that "nothing that has been shown in any objective way to create improvement for cellulite."
The effectiveness of Velashape and SmoothShapes, two cellulite treatment technologies heavily promoted by mainstream television like the Today Show and Rachael Ray, is still widely debated by dermatologists. Sales of the most popular cosmetic and laser treatments - both for patients and physicians who purchase the devices - are largely driven by the popular media and magazines.
The WSJ cites patient reviews of Velashape on RealSelf.com, specifically a VelaShape patient who heard about the treatment in a fashion magazine. After spending $1500 she said the cellulite treatment "was a huge waste of time and money."
The WSJ article suggests that good results shown in before and after photos may be misleading and that none of the studies by the manufacturers contain enough patient data to truly be conclusive. Eleme Medical, the maker of SmoothShapes, is planning a study of 200 or more subjects at multiple sites in the hopes of stronger credibility.
Kristin Meyer for Real Beauty News
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