The Pre-Op Review

Doctors are discovering that patients who start sharing pre-op, end up generating the most powerful word of mouth for their practice. These consumers build a broad network of support and followers who are notified each time they make updates to their journey.

• What does a pre-op review look like? See this posting that has over 900 comments and generates significant web traffic to the doctor's profile.

• Can patients still post after a treatment? Certainly, every profile has a link to "Write a Review"

• How do you get patients to start sharing on RealSelf? We suggest you email them a simple message that expresses the benefit to the patient (not the practice). Below is a sample email you can use to start generating your buzz today.

Hi {PATIENT FIRST NAME}

Thank you for choosing our practice for your scheduled procedure. You've made an important decision, and we're here to support you all the way through the experience.

We've found that our patients appreciate getting free online support from their peers at the leading aesthetics website RealSelf.com. As you share your experience, you'll discover that a virtual support group can form around you and calm away jitters.

Click here to begin sharing about your scheduled procedure

NOTE: THIS LINK SHOULD GO TO THE PAGE URL THAT YOU CAN FIND FROM "START YOUR STORY" BUTTON ON YOUR PROFILE

RealSelf requires you to register with an email address, but be assured, you can remain anonymous.

Warmest regards,

{PRACTICE or DOCTOR}

PS: Of course if you have a medical question, we'd prefer you contact our office directly.