I've read that Ultrashape Power is only 32% effective, that doesn't seem very effective?

UltraShape Power is a fantastic way to help fine tune the contours of the body. It uses focused ultrasound energy to break open fat cells, leading to permanent destruction. This technology, similar to other non-surgical body contouring methods, is not a weight loss tool. So some of the negative reviews you will read about this and other technologies were that the patient had a certain expectation that was not properly managed before treatment. UltraShape Power is for patients who, like you, are in good health and eat well, exercise regularly, but have stubborn areas of fat that are pinch-able. The most important key to your treatment is to make sure you are really hydrated before, during and after your treatments. This allows the ultrasound to work more effectively and allows your body to clear out the dead fat cells. The best thing to do is schedule a consultation with an UltraShape Power provider to see if this may help you achieve your goals. Good luck!

If you can "pinch an inch" then Coolsculpting is the best way for you to get treated with this small area. It is the best non-surgical treatment for fat of any type on the market.  Please consult an expert in Coolsculpting for the best results. Best, Dr. Green

Hi,
Numbers can be very confusing - what '32% effective' means here, is not that Ultrashape Power will  work in only 32 out of 100 individuals, but that it reduced 32 percent of fat for a given area of treatment. In other words, every person undergoing Ultrashape can see a reduction of upto (a maximum of ) 32% or one third of their fat reducing.  
Comparing other devices in the  fat reduction domain, 32% reduction is very good indeed.
That said, the question of how effective this procedure will be for YOU - if YOU will be able to achieve all of that 32% is dependent, firstly on your doctor - who assesses you and then decides how many FTZ for how much area, then your procedure technician or nurse that performs the procedure, and how much of wastage he/ she is able to prevent, and finally your body. An added point is the protocol itself -in my practice, we do not always follow the 2 week protocol. If a client/patient is okay with longer intervals, I prefer about 4 weeks (to upto 6 weeks for the arms) to help with better outcomes, and also to reduce the FTZ s required. In my practice as I am assuming with most users of USP, all (100%) of individuals have responses,  with the best at around 45% reduction (yes, possible with some good customization) and the least at 21% (arms again). So a lot is dependent on technique here (compared to Coolsculpting), and your doctor needs to be able to customize a plan specifically for you.
Good luck!