RealSelf CEO Tom Seery to Speak at the 2014 ASDS Meeting in San Diego

Jager Weatherby on 4 Nov 2014 at 11:10pm

This Saturday, November 8, RealSelf CEO Tom Seery will address doctors attending the annual meeting of the American Society for Dermatologic Surgery (ASDS) in San Diego, California.

Seery will be joining a team of experts on the panel "Communicating With the Public in Print and Social Media." The session will be geared towards helping doctors learn how to use social media to build their brand and engage with the public. Main topics of the presentation will include:

  • How social media has changed patient-doctor communication
  • How to identify the most effective social media vehicles and use them to communicate with the public
  • Social media tools that are appropriate for branding, reputation management, and patient acquisition and retention
  • Tips for getting practices to efficiently execute a social media strategy

The RealSelf team will also be on the ground interviewing America's top docs on all things related to skincare. Got a question about acne, anti-aging, sun damage, or more? Share your queries in the comments below.

About ASDS
The American Society for Dermatologic Surgery is the largest specialty organization in the United States exclusively representing dermatologic surgeons who have unique training and experience to treat the health, function, and beauty of skin throughout every stage of life. ASDS members are recognized as leaders in the field of cosmetic and medically necessary skin surgery. They also are pioneers in the field; many are involved in the clinical studies that bring popular treatments to revitalize skin and fill and diminish wrinkles to the forefront. Their work has helped create and enhance many of the devices that tighten skin and remove blemishes, hair, and fat. Dermatologic surgeons also are experts in skin cancer prevention, detection, and treatment. As the incidence of skin cancer rises, dermatologic surgeons are committed to taking steps to minimize the life-threatening effects of this disease.