Why More Men Are Turning to Plastic Surgery
Cosmetic plastic surgery isn’t just for women anymore.
That’s the message revealed by recent statistics from the American Society of Plastic Surgeons. The number of men receiving plastic surgery and minimally invasive cosmetic procedures has grown by 43% over the past five years. Since the ASPS started keeping statistical data in 1997, that increase is even more dramatic at a whopping 273%.
So, what’s fueling this dramatic change in men’s attitudes and behaviors? While no study has been commissioned to measure these shifts, there are several plausible arguments to be made.
It’s no secret that “millennials” — people roughly between the ages of 15 and 35 — are a growing focus of the economy. They have come of age during the social media revolution, and are part of the so-called “selfie” generation, which strives to look its best at all times.
Older generations are feeling the heat from millennials and are doing what they can to remain youthful in appearance, believing it will help them either get or stay ahead in business.
Aside from the workplace, men often use plastic surgery to enhance their physique. Some use liposuction to help get more defined abdomen muscles, while others improve facial features via jawline augmentation and face and neck lifts. Other men want a more muscular look, and have chest and gluteal implants added.
Overall, men had about 1.3 million cosmetic surgical and minimally invasive procedures in 2014, the last year ASPS statistics are available. Botox injections are far and away the most popular choice among men, comprising about 32% of all procedures. Laser hair removal and microdermabrasion, both also minimally invasive, are the next most popular at 15% and 12%, respectively.
Among surgical procedures, nose reshaping and eyelid surgery are most frequently done by men, although both categories fell in 2014. Breast reduction in men saw the fastest growth, up 14% in 2014. “Gynecomastia” is a condition of overly-developed or enlarged breasts in men. Gynecomastia surgery removes excess breast tissue, fatty tissue, or both, and gives men a more contoured appearance.
While the use of cosmetic plastic surgery and minimally invasive procedures is growing among men, women still make up the vast majority of patients at 92%. With attitudes and societal norms continuing to evolve, however, look for the number of men utilizing plastic surgery continue to increase in the years ahead.