Los Angeles Hair Restoration Surgeon
5757 Wilshire Blvd, Promenade 2
Los Angeles, California 90036 US
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Treatment Pricing

Treatment Pricing
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Specials and Deals

$500 Off
$500 Off Any Treatments
Travel Reimbursement Program
$2,000 Lunch-Time FUE w/o Shaving the Scalp
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26 years experience
8K expert answers
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5.0 out of 5 stars 5.0 stars from 28 reviews See details Hide details
5.0 out of 5 stars Doctor's bedside manner
5.0 out of 5 stars Answered my questions
5.0 out of 5 stars After care follow-up
5.0 out of 5 stars Time spent with me
5.0 out of 5 stars Phone or email responsiveness
5.0 out of 5 stars Staff professionalism & courtesy
5.0 out of 5 stars Payment process
5.0 out of 5 stars Wait times
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Treatment results may vary

5 out of 5 stars Hair Transplant

It Turned the Clock Back 20 Years. Meeting Dr Rassman Saved my Life. Litterally! - Los Angeles, CA

I went to a competing hair transplant center first. Their entire setup was like walking into a car dealership. There was the greeter the sales guy and the sales pitch. I never met with a doctor at all. I walked out with a brochure, price schedule and some finance options. It was a complete turn off. When I went to see Dr. Rassman the owner at New hair Institute I actually met him. he explained the process in detail and answered all of my many questions to my full satisfaction. Most importantly Dr. Rassman is very approachable and likable. He doesn't have the god complex so many doctors have. I didn't have to think for another minute where I was having my transplant done and I could not have been happier with the treatment or result.

5 out of 5 stars Hair Transplant

Dr. Rassman is the Best in the World- I'm a Physician and my 6000 Mile Round Trip Was Well Worth It!!! - Los Angeles, CA

As noted above....Dr. Rassman is a credit to the profession!

5 out of 5 stars Hair Transplant

New Hair Institute - Los Angeles, CA

The first thing that impressed me at NHI was the fact that the surgeon himself and not a salesperson saw me unlike the other medical offices. Dr. Rassman was very straightforward regarding my results, expectation, and my budget. After careful review, Dr. Rassman gave me his honest opinion and recommendations of what to expect and what would be the cost, no "low ball" games, or gimmicks. To my surprise, I was offered to meet other patients who went through the same procedure (again; unlike other medical offices). I even had the opportunity to observe live surgery. All of the above helped me make the right decision to my complete satisfaction. Now, years after my procedures I have my own hair in place, and very grateful to the Dr. Rassman and his devoted staff.

5 out of 5 stars Hair Transplant

Going Bald and Clinically Depressed Until I Met Dr. Rassman and New Hair Institute - Los Angeles, CA

I went for consultations with all the hair transplant doctors ranging from Swords to Bosley then decided on Dr. Rassman, based on his thoroughness to the small details ranging from the hairline , position of the angles of the hair to the temples in relations to the corners. He was thinking the same thoughts that every single one of us who is losing their hair would think of. After doing the procedure I decided to share my story with every other patient that came in and attended all of his open houses so people could see my before and after pictures and decide on their own whether or not this was the quality of work that would want. I referred family members from my brother and my father and their results were nothing less of magnificent.

5 out of 5 stars Hair Transplant

He Won't Take My Money?

To review my doctor is easy. Dr. Rassman is second to none. He didn’t see me as a quick $2500 but rather someone who was going through an emotionally charged time in his life. I mean, you can go to school and get an education. You can go to the gym and improve your physique. With hair, however, I was powerless. Thank goodness he didn’t take advantage of that. Now, the other issue that must be discussed here is a review of the New Hair Institute TEAM, not just the doctor. You can’t expect one person to perform a procedure of thousands of grafts by himself. You need a skilled team to dissect, handle and relocate the grafts. You’re paying for the expertise of the team, not just the doctor. It’s the math, science and art that must coalesce into your original vision. I encourage you to check out one of NHI’s events and see what I’m talking about. You owe it to yourself to investigate this thoroughly prior to making any move. If I have in any way assisted you with your decision making process, I’m honored. There’s nothing wrong with going bald. However, if you choose to do something about it, I encourage you to visit the New Hair Institute. You’ll get honesty and clarity… and the egg salad sandwiches aren’t bad either.

5 out of 5 stars Scalp Micropigmentation

Scalp Mircro-pigmentation - Dr. William Rassman - Los Angeles, CA

Dr. William Rassman is an excellent physician and his staff is top notch. They are kind, helpful and provide a very comfortable environment. I can not express enough how much these people have changed my life and I am eternally grateful.

5 out of 5 stars Hair Transplant

55 Year Old Female With Hair Loss in the Temporal Area - Los Angeles, CA

I love Dr. Rassman. You will not find a more patient, kind and intelligent person anywhere. I feel very blessed to know him.

5 out of 5 stars Hair Transplant

Going Bald and Took Action! - San Jose, CA

The entire staff was both friendly and professional. Dr. Rassman explained the options available. I was glad that he was a board certified MD with all of the experience behind him along with finding out that he is one of the pioneers in modern day hair transplant work.

5 out of 5 stars Hair Transplant

42 Year Old Man, Now Looking 32 Years Young! - Los Angeles, CA

Dr. Rassman is truly one in a billion. He is very honest and a true professional. He's also a pioneer in the "Hair Transplant Business" and most importantly will make you look normal again!

5 out of 5 stars Hair Transplant

Loosing Hair and Loosing Confidence Was Completely Restored with New Hair Institute!!!!! - Los Angeles, CA

Amazing, extremely personable and knowledgeable. A+

*Your results may vary. Any specific claims or permanence length of results vary for each patient and are not guaranteed.

Board Certifications

Board-certified by the American Board of Surgery - General


International Society of Hair Restoration Surgery (ISHRS)

Awards & Recognition

REALSELF TOP 100, 2015
GOVERNOR’S AWARD, Vermont Council on World Affairs, 1976.
NATIONAL AWARD, Energy Innovation, Department of Energy, Washington, D.C. 1984. Presented by the Secretary of the Interior, Washington, D.C.
GOLDEN FOLLICLE AWARD, International Society for Hair Restoration Surgeons, 2004, The Most Prestigious Award in the field.
RealSelf Top Doctor


  • Undergraduate & Medical School

    Medical: MD, Medical College of Virginia
  • Post-Medical School Training

    Internship: Surgery, University of Minnesota
    Fellowship: Cardiovascular, with Dr. C.W. Lillehei
    Residency: General Surgery, Cornell Medical Center and Dartmouth Medical Center

Treatments offered at New Hair Institute Medical Group APC

Blog Posts and Articles

Cosmetic Town Journal 6/27/15 Article on FUE

Hair Transplants With No linear Scar? FUE-Tastic!June 2015While there are many people who enjoy a life blessed with a full head of hair, half of the American population will suffer from hair loss by the time they reach 50. There are various non-surgical and some hair transplant methods to help restore hair to those who are experiencing hair loss or for those who have lost a considerable amount of hair. One of the most popular methods for hair transplantation is known as a FUE transplant...

Most popular answers from William Rassman, MD

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Any thoughts on Hair Transplant without Propecia/Finasteride? (photos)

Some people can get away with a lower dose. a 1/4 tablet of a 5mg dose can be reduced to start off taking one dose every 4th days, then after a few... READ MORE

10 Days Post Op Hairtransplant and Still Scabbing?

An FUE is treated just like a regular hair transplant with regard to the recipient area, but the donor area has open wounds which require daily... READ MORE

Post operative care following a facial hair transplant. Should the crusts be falling off already? (Photo)

This is standard in my hands and gets the cleanest recipient area within a day after the hair transplant. This iks my routine:An FUE of any transplant... READ MORE

Washing hair after FUE transplant

An FUE is treated just like a regular hair transplant with regard to the recipient area, but the donor area has open wounds which require daily... READ MORE

Does wearing a hat after hair trasnplant affects the hair?

I actually give my patients a hat for use after the surgery, but most people abandon it in a few days or so. Below in the web reference is an example... READ MORE

Losing Grafts along with scab/crisp 6-7 days post Hair Transplant (FUE). What corrective actions should I take now? (Photo)

This is normal. Just continue to take care of your recipient area as your doctor recommended. Everything will be fine. READ MORE

Can I have a hair transplant without cut all my hair into short?

At 3 weeks after surgery you should be absolutely back to your normal situation. Finasteride should be used in all men who had transplants under 35 ... READ MORE

Am I a good candidate for hair transplant? (Photos)

Your biggest enemy is the progressive thinning leading to a balding pattern that is not evident at this point in time. The degree of thinning that y... READ MORE

Should I stop taking finasteride & minoxidil before/after FUE hair transplant? (Photos)

You are a bit young to have a hair transplant as you will not know, for sure, what will be your eventual hair loss pattern.  When you eventually get ... READ MORE

FUE 10 weeks. What is the usual timeline for growth?

I tell my patients that they can expect growth anywhere from 2 - 6 months and fully 80% of the growth by the 8th month.  READ MORE

Before and After Photos by Dr. Rassman

William Rassman, MD has shared 101 before and after pictures with 13 helpful votes from the RealSelf community.

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Videos by William Rassman, MD

William Rassman, MD has shared 25 videos.

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FUE or FUT: Which is Better for Hair Transplants?

Dr. William Rassman briefly explains that neither FUE nor FUT is superior to the other, but simply a matter of choice and evaluating which procedure is right for you. WATCH VIDEO

Selecting a Surgeon — Advice Before Your Hair Transplant

Dr. William Rassman discusses some things to consider—and look out for—before choosing a doctor to perform hair transplant surgery. WATCH VIDEO

Not Enough Hair for a Transplant? There is Still Hope

Dr. William Rassman explains that a combination of spreading thin hair on top of the head and scalp micropigmentation underneath can give the appearance of a fuller head of hair, even for those with very little to work with. WATCH VIDEO

Success With Rogaine is Possible but not Guaranteed

Dr. William Rassman explains that Rogaine may be helpful for some people, but is not an effective treatment for everyone. Even with success, one will remain dependent on Rogaine for newly-grown hair. WATCH VIDEO

Mapping out Your Hair Transplant: A Doctor Explains the Importance of a Master Plan

Dr. William Rassman explains the importance of hair transplant doctors planning for the long term and making preparations, not only for the surgery itself, but for afterwards. WATCH VIDEO

What Shampoo Should I use? A Doctor Offers his Opinion

Dr. William Rassman recommends Proctor & Gamble products when considering which shampoo or thickener to use, citing Head & Shoulders as an example. He explains that any hair loss experienced is most likely genetic and not caused by these products. WATCH VIDEO

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*Your results may vary. Any specific claims or permanence length of results vary for each patient and are not guaranteed.