If Money Wasn’t an Issue, What Would You Do? [SURVEY]

mellieb on 27 Apr 2010 at 12:36am


The American Society of Plastic Surgeons (ASPS) released its 2009 surgery statistics today and, while the economy certainly took its toll over the past year, the report shows an amazing increase in cosmetic treatments in the last decade – procedures are up 69% from 2000. The ASPS reports that 12.5 million procedures were performed last year, which makes cosmetic treatments a $12 billion dollar industry.

Echoing ASPS finidngs, new consumer data from an online survey conducted in March by Harris Interactive® on behalf of RealSelf.com found America’s interest in cosmetic procedures to be on the rise. According to the survey, more adult’s would choose to have “work done” if money was not an issue in the 1st quarter of 2010 (69%), as compared to 4th quarter 2009 (54%) – an increase of 15 percent.

There is also high interest for “Mommy Makeover” type procedures: more than one in four (29%) of those who would get cosmetic work done if money were not an issue would have a tummy, 23% liposuction, and 15% a breast lift. Eyelid surgery was the top procedure for those planning to have a cosmetic surgical procedure within the next 12 months (27%). Laser hair removal was the top procedure for those planning a minimally-invasive procedure, like Botox or microdermabrasion,within the next 12 months (23%).


Check out our Worth It ratings for more info and consumer feedback on breast augmentation, tummy tucks, and more!


Breaking it all down - If money wasn't an issue, people would choose:



(Of those who would choose cosmetic work)

Q1 2010 % Q4 2009 %
Cosmetic (Minimally Invasive)
Teeth Whitening 48 52
Vision Correction Surgery 39 N/A
Hair Removal 27 25
Cellulite Treatment 14 12
Wrinkle Filler (e.g., Juvederm, Restylane) 12 N/A
Microdermabrasion 10 11
Hair Replacement 9 11
Botox 7 6
Cosmetic (Surgical)
Tummy Tuck 29 29
Liposuction 23 29
Facelift 13 14
Breast Lift 15 N/A
Breast Augmentation (i.e., implants) 6 10
Breast Reduction 6 5
Rhinoplasty 4 6


*Note: Findings in the chart are based out of adults who would get cosmetic work done if money were not an issue.