What Time of Day Should I Apply Latisse?

Thank you for your question.

Latisse can be applied at any time during the day but it is suggested that you apply it at night so that it becomes routine.  Also, it is suggested that you do not wash your face/eyes for a few hours after application and so that is another good reason to apply it when you are going to sleep.

It is advised that you apply Latisse at night, after cleansing and before you go to bed, so that it can be properly absorbed to improve effectiveness. If you can guarantee that you'll apply Latisse in the morning after you've cleansed your face, and allowed the product to dry before applying anything else, then it may be okay. However, please note that all clinical research on Latisse was conducted on nightime application.

   Latisse can be applied at any time of day.  The important thing is to establish a routine and maintain it.