- 5 tips to writing helpful articles
Effective writing tips for your article posts
- Use concise, informative titles: focus on keywords and avoid obscure or technical terms
Good titles:
1. Salicylic acid peels for acne treatment
2. 10 anti-aging foods you should be eating now
3. Tips to avoid bad laser hair removal outcomes
4. Abdominal liposuction cost in ChicagoNot so good:
1. Promotional: Slimmer thighs now!
2. Vague: It depends...
3. Too long: You should only see a plastic surgeon certified by the American Board of Plastic Surgery for breast augmentation
4. Confusing terms: Treating erythema after epidermal vaporiz
- Make the article easy to scan. Web users don’t read, they browse. Try:
1. Short paragraphs
2. Bullets where appropriate
3. Numbered lists where appropriate
4. Limit article discussion to one topic
- Stick to one idea per paragraph
- Start with the conclusion – (give the details upfront; don’t make readers work for them)
- Authenticity resonates– if readers think you are promoting, they’ll tune you out.