Linking to RealSelf.com is an important aspect of qualifying for elite status
We view linking as simply telling Google that RealSelf.com is a legitimate resource and we should rank ahead of paid directories and doctor rating sites like CitySearch, Angie's List, and Yelp.com. We reciprocate by linking back. We offer legitimate, followed links to your site which can help your SEO performance.
Link specifications
The link must:
- Appear on your homepage
- Link to the RealSelf.com homepage
- Be visible. Not hidden (grayed out, tiny text size, etc). Google will punish any site that does hidden linking.
- The link can include text and other links such as your profile page. Example: "See Dr. Robert Singer's expert answers to real patient questions on RealSelf.com."
Should one of your site visitors click on the link, your information will remain displayed at the top of the page. This header includes a button to a patient inquiry form (described below).
Won't linking hurt my rankings?
We're accustomed to getting an email from a doctor interested in participating as an Elite Status member, but was told by their SEO consultant that linking is a bad idea.
We entirely disagree (and are happy to explain our view). But don't just take our word, take a look at this article: 5 reasons you should link out to others from your website
The author is an authoritative expert in SEO, and runs a company called SEOmoz, one of the most trusted resources for search engine research and analysis.