
Beauty product PR releases that grab my attention are usually for unintended reasons. Case in point is today's announcement by Hot Pants Cosmetics for a lipstick named after Senator Obama and Governor Palin.
I found the announcement depressing. Do we have to commercialize everything? Now it's sound bites, before it was altruism.
Perhaps this is the last piece of incontrovertible evidence that we've entered a New World Order suggested by conspiracy theorists.
You may get something more meaningful from reading about Hot Pants decision to rename 2 lipsticks (un)inspired by the media coverage associated with lipstick on a dog/pig. So here is the blurb:
In 1988 the phrase “Read my lips, no new taxes” became an overnight sound bite. Two decades later Governor Sarah Palin and Senator Barack Obama both made reference to lipstick within a two-week timeframe.
So it seems fitting that lipstick continue to play a role in the electoral process. Miami-based Hot Pants Cosmetics is launching two limited edition shades in honor of Governor Sarah Palin and Michelle Obama. Palin Pink™ and Obama Berry™ Lip Lust ... Hot Pants renamed best-selling shades of its Lip Lust gloss in Baby Shimmer Pink and Berry and created new labeling in honor of this year’s lipstick-infused campaigns.
Return to The RealSelfer Blog
9/22/08
Aside from the "wow, look at me!" attempt to get 15-minutes of publicity, that's really bad marketing. Politics are so divisive; no need to divide your consumer base too! I know I wouldn't buy Palin Pink (tm) just on principle.
So, when are they releasing the GHW Bush "Read My Lips" invisible lip gloss? Surely they're not passing up THAT opportunity?