Just asking...Lauder CP+ Serum cranks Collagen production in 2 hours?

Those of you who know me know I'm a die-hard when it comes to product. And I'll forever be on my mission to find that fountain of youth in a jar. But I've been looking at Estee Lauder's Perfectionist CP+ Wrinkle Firming Serum and having a "that's just not beautycredible" moment. Here's why:
The claims for Perfectionist CP+ Wrinkle Firming Serum tout: "Now more collagen in just 2 hours*. Let your wrinkle lift begin."
It'll ramp up collagen production in just 2 hours? Mr. Ford would be thrilled and amazed.
Ok, full disclosure. I used to write this stuff, and the introduction of the asterisk is not usually a courtesy as much as a "we'll need to qualify that one" move. It's the bane (and safety net) of every promotion. Here's what the Lauder asterisk leads to: * In vitro testing of our Wrinkle Lift Restructuring Peptides shows collagen production is amplified beginning in 2 hours."
That's a bit of a leap to "now more collagen in just 2 hours".
But to be fair, the proof is in the pudding. I haven't given Perfectionist CP+ Wrinkle Firming Serum a go yet, but plan to. In the meantime, have you tried Estee Lauder Perfectionist CP+ Wrinkle Firming Serum?






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