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Sep 23, 2008

"One of the most popular marketing clichés today is that a winning company is one that consistently exceeds customer expectations. Meeting customer expectations will only satisfy customers; exceeding their expectations will delight them. Customers who are delighted with a supplier have a much higher probability of remaining a customer" Philip Kotler, Kotler on Marketing
Few things demonstrate exceeding expectations the way April's lunch did today. A $3.50 salad grows into 2 lunches.

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9/23/08
I thoroughly enjoyed my Mountain-O-Salad, too... Yum. Thanks, Whole Foods!
9/23/08
Ahh, but who in the office was the beneficiary of the free lunch? I bet they were really delighted.
9/23/08
That amount of salad will do strange things to your tummy... watch out! ;-)