About Physicians Formula
Physicians Formula has probably been around longer than most people realize--over 60 years! And yes, there was a "physician"--Dr. Frank Crandall, who created the original formulas for his wife, who had sensitive skin. Physicians Formula is most widely known as the company that first made color corrective makeup available at the mass level. Physicians Formulas' concealing and corrective creams in their yellow, green and natural-toned shades brought the art of concealment beyond the realm of makeup artists. Since then, Physicians Formula has become known for not only their hypo-allergenic makeup, but also for their innovations in both product and packaging. Most recently, in addition to having mineral makeup, Physicians Formula has launched an organic makeup line, complete with Tinted Moisturizer, Bronzer, Concealer and Powder.
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